Should you advertise online?

December 26, 2009

Only if you want to remain in business!
I had an interesting email from a businessman in Orlando, FL who took the time to write to me and tell me that he didn’t feel comfortable advertising online.  He went on to say that he believed that his “old advertising methods” were working for him.
The fact that [...]

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AdzZoo Connects Buyers With Sellers

December 18, 2009

You have a website…
It’s not that it doesn’t work, it’s just that the people who want to buy your products and services don’t know it exists.

Yours and one-trillion other websites compete for attention on the Web.  Unless your site ranks in the top 10 in your industry, it will not be seen by most of [...]

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Technology Colliding With Technology

December 15, 2009

One of the coolest features of the Internet backbone is its ability to bypass problems and reroute data in the event of a failure of one of its components.  As an example, if a major hub fails for any reason, data is routed around that particular choke point and delivered via a different path. 

Unfortunately, our [...]

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AdzZoo says… “What recession?”

December 7, 2009

The talking heads on TV say that we’re in a recession. 
It is unfortunate, but they’re right.  The United States’ economy and the global economy are in the tank.  Businesses are trying every way possible to hold on - and find new ways to increase sales. 
99.9% of America’s small businesses will never see a penny from the [...]

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Does your business advertise online?

November 23, 2009

High-tech manufacturers and software companies were early adopters, followed by public companies that felt compelled to hitch a ride on the hype and prove to investors they were in front of the curve.
Before long, it seemed that almost every conceivable business owned a few advertising banners or had graduated to the big leagues of a [...]

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Go Green… Go AdzZo!

November 2, 2009

In the early ’80s, comedienne Joan Rivers was famous for her tagline, “Can we talk?”  Her question implied a serious, heart-to-heart discussion between like-minded people.  If you own a business and consider yourself ‘eco-friendly’, and you spend money advertising in the newspaper, Yellow Pages or magazines… can we talk?
AdzZoo is green – and green is [...]

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Do you know AdzZoo?

October 31, 2009

Most people don’t… we’re a brand new company, but being new doesn’t matter anymore.  Welcome to the digital age of marketing… ready or not.
If you watch this video you’ll understand why AdzZoo has risen from obscurity – to become the premier online local-search advertising solution provider in just a few short months.

Did you know that [...]

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SEO is forever, AdzZoo is for NOW!

October 27, 2009

In the previous post, we talked about SEO and the long term benefits of employing an optimization strategy to increase organic search results.  I stressed how important it was to “rise above the noise” to get prospects’ attention.  SEO is a long-term project, so the next logical question is. “what can I do today to get customers“?

AdzZoo’s geo-targeted, [...]

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Advertising Online… it’s about the noise!

October 24, 2009

Specifically, it’s about rising above the noise.
To get noticed online, ideally your website listing must be on page one of Google… above the fold.  This means that if you own a dry cleaning store in Los Angeles, you need to rank in the top 3-5 listings out of 10,400,000 organic search results.  That’s a lot of [...]

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Google AdWords Specialists

October 22, 2009

QUESTION: Why does AdzZoo employ Google Certified AdWords Specialists?
ANSWER: So that your ad works.
QUESTION: Why is it so important that you have a Google Certified AdWords Specialist produce your advertising campaign?
ANSWER: So that your ad works.
QUESTION: Why should I trust AdzZoo to manage my online advertising campaign?
ANSWER: We make ads work.  And, we make advertisers very happy!
If [...]

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